Endive wholesale price — $36.00 / 10 lb case
Supplier ref. 03012 · quoted October 5, 2026
Endive is quoted at $36.00 / 10LB case in the week of October 5, 2026. That is the lowest wholesale quote we recorded that week from the single New York distributor we track — not a market average, and not an official terminal quotation. The quote covers one 10LB case, the unit the supplier invoices; we never divide it by a weight to publish a price per pound.
Price history
13 weekly quotes over 3M · lowest wholesale price observed, per 10LB case
Over the last 12 months
Over the last 53 weekly quotes, endive ranged from $26.95 to $36.00 per 10LB case, averaging $31.34. Today's $36.00 / 10LB case sits at the top of that range. The quote is up 33.3% from three months ago, when it stood at $27.00. Across our series, endive was cheapest in July (average $27.98) and dearest in September (average $35.75). That is one year of observation, not a seasonal rule.
- Low
- $26.95
- High
- $36.00
- Average
- $31.34
- Quotes
- 53
Why Endive is moving
High confidenceThe current endive market is holding firm at $36.00 per case, reflecting a significant +33.3% increase over the past three months and placing prices at the top of their 12-month range. While coastal California maintains year-round production and European Witloof endive is entering its seasonal availability, specific factors driving this sharp escalation are not immediately apparent from current growing district reports. East Coast growing regions in New Jersey and New York are typically in their fall harvest for leafy greens, but no widespread supply issues for endive have been reported. Buyers should note the market's strength, as the current price point represents the highest seen in the last year.
- tightening supply
- strong demand
6 sources consulted
Written automatically from public sources on 2026-10-03. Our own quotes are the supplier's; the causes above come from the sources listed.
What is in the case
One case of endive is invoiced as 10LB — the only pack size quoted this week, and the weight the supplier states on the pack.
Availability in New York
Year-round (coastal California ↔ Arizona/California desert rotation)
Where it comes from
In October, our reference lists five origins shipping salads into New York: United States — California (Salinas / Central Coast), Canada — Quebec (greenhouse) and Ontario and Netherlands / Belgium (Witloof endive, air-freighted) appear in market reports for this category, and United States — New Jersey and United States — New York (Orange County, Long Island) on trade calendars only. Sourcing is documented at the salads level and applied to this item.
- United States — California (Salinas / Central Coast)Apr, May, Jun, Jul, Aug, Sep, Oct, Novobserved for this category
- United States — Arizona (Yuma) and desert California (Imperial Valley)Nov, Dec, Jan, Feb, Marobserved for this category
- United States — FloridaJan, Feb, Mar, Apr, Maytrade calendar
- United States — New JerseyMay, Jun, Jul, Aug, Sep, Octtrade calendar
- United States — New York (Orange County, Long Island)Aug, Sep, Octtrade calendar
- Canada — Quebec (greenhouse) and Ontarioyear-roundobserved for this category
- Netherlands / Belgium (Witloof endive, air-freighted)year-roundobserved for this category
- Spain (frisée, air-freighted)Jan, Feb, Mar, Apr, May, Jun, Jul, Augtrade calendar
- MexicoJan, Marobserved for this category
Sourcing documented at category level (Salads) and applied to this product. Based on 10 sources · confidence: high
About Endive
Salads, as New York foodservice buys them, cover three separate trades under one heading: field head lettuce (iceberg, romaine, green and red leaf), the chicories (Belgian endive, escarole, frisee, radicchio), and washed leaf blends sold ready to plate. Head lettuce follows the standard rotation our reference records — the California coast for most of the year, the Arizona and desert-California district through the cold months — and the handover between the two districts is when condition and price move most. Belgian endive is air-freighted in from the Netherlands and Belgium and frisee from Spain, which puts those lines on a freight-driven cost base rather than a field one.
Buying notes
Head lettuce is bought by count per case, chicories by the box or by head size code, and blends by weight, so two lines that both read "lettuce" are not the same unit and cannot be compared quote to quote. Several lettuces are also carried as a half case and a two-count, which is the practical way to trial an item before committing to the master case.
Frequently asked questions about Endive
How much does endive cost wholesale in New York?
Endive is quoted at $36.00 / 10LB case in the week of October 5, 2026, the lowest wholesale quote we recorded that week. The quote covers one 10LB case, the unit the supplier invoices; we never divide it by a weight to publish a price per pound.
Is endive expensive right now?
Against our own series, no reference price: over 53 weekly quotes endive ranged from $26.95 to $36.00, averaging $31.34. Today's $36.00 / 10LB case is at the top of that range. That compares this item to its own history, not to another supplier.
When is endive cheapest in New York?
In our series the monthly average was lowest in July ($27.98) and highest in September ($35.75). That is one year of weekly observation from one distributor, not a seasonal rule — a single cold season or a freight event can move a month.
Where does endive come from?
In October, our reference lists five origins shipping salads into New York: United States — California (Salinas / Central Coast), Canada — Quebec (greenhouse) and Ontario and Netherlands / Belgium (Witloof endive, air-freighted) appear in market reports for this category, and United States — New Jersey and United States — New York (Orange County, Long Island) on trade calendars only. Sourcing is documented at the salads level and applied to this item.
What is in a case of endive?
One case of endive is invoiced as 10LB — the only pack size quoted this week, and the weight the supplier states on the pack.
How much has the price of endive moved this year?
Up 5.9% over twelve months, from $34.00 to $36.00 / 10LB case. The sharpest single week was 14.3%, in the week of April 27, 2026.
Are these the official Hunts Point prices?
No. $36.00 / 10LB case is the lowest of 53 weekly quotes we recorded from one distributor serving New York. The USDA publishes the official New York terminal market quotations; we link to them from our methodology page.